Sometimes the most interesting conversations are about something you never really expected to discuss, but I digress.
No, seriously: You sometimes get sidetracked on a topic that becomes so fascinating that your meeting is almost over before you get back to what you really wanted to talk about. Take for instance a conversation I had recently with Julian Lovelock of ActivIdentity. There are lots of things I as an analyst wanted to know about their recent acquisition by HID, who are at home in the “old” world of physical access management and who obviously wanted to buy into the “new” world of logical access control. ActivIdentiy makes most of its money selling often highly customized authentication solutions to businesses, but they derive a large chunk of their income (about 20 percent) from what they call “commercial business”, which essentially means online banking.
Now, conventional thinking says that European and especially German banks are light-years ahead of the rather archaic US banking system in terms of offering customers online access to their accounts and portfolios, as well as in many other respects (nobody in Europe has used a check in at least a decade!).
ActivIdentity, Julian says, has customers in the financial industry on both sides of the Atlantic, so they know what the differences are. In a nutshell, he says, European banks are more concerned with security, while American banks worry about the customer experience. Anything that would make it hard for US consumers to understand what to do next is more or less automatically a no-starter, and if that means there is a bigger danger of the customer’s account being hacked, then so be it. If necessary the bank will simple reimburse the customer without too many questions asked and swallow the damage. Better, anyway, than watching him switch to another bank.
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